Luxgen's Slogans & Taglines

Luxgen Motor Co., Ltd. is a Taiwanese automaker founded in 2009 by Yulon Motor, one of Taiwan's oldest and largest automotive manufacturers. Headquartered in Sanyi, Miaoli, the brand's name is a fusion of "Luxury" and "Genius," reflecting its ambition to create intelligent vehicles that blend premium comfort with advanced technology. As Taiwan's first indigenous automobile brand, Luxgen pioneered the concept of the "Intelligent Technology Vehicle," integrating smart features like night vision, lane departure warning, and 360-degree cameras into accessible models. Its enduring slogan, "Think Ahead," captures a philosophy of forward-thinking innovation. From the compact U5 SUV to the spacious M7 MPV, Luxgen has consistently targeted families and tech-savvy drivers. With exports to mainland China, Russia, and other markets, the brand remains a symbol of Taiwanese automotive ambition, engineering ingenuity, and the enduring belief that a small island can build cars with world-class intelligence.