More Than's Slogans & Taglines
A Comprehensive List of Advertising Slogans for More Than (2026 Edition)
Official Advertising Taglines
Historical Archive
More Than Lucky.
More Than - we do more.
Don't Accept Less Than More Than.
📖 Branding Insight & Heritage:
More Than (styled as MORE TH>N) is a UK insurance company offering motor, home, pet and travel insurance, with its business arm More Than BUSINESS providing commercial insurance. Launched in 2001 by Royal & Sun Alliance as a new personal insurance brand, the company was established to serve the UK consumer market with a comprehensive range of general insurance products. In 2008, parent company Royal & Sun Alliance rebranded as RSA Insurance Group plc. Following RSA's acquisition by Intact Financial Corporation in 2021, the MORE THAN portfolio underwent significant restructuring. In 2023, RSA sold the MORE THAN home and pet insurance business to Admiral Group, while the motor and travel insurance lines continued under RSA's management. Today, More Than operates as a recognised insurance brand in the United Kingdom, providing personal lines insurance including car, home, pet, and travel coverage, alongside business insurance solutions for small and medium enterprises through its dedicated commercial division.
What is More Than’s slogan?
The current primary slogan of More Than is “ More Than Lucky. ”
🛡️ Official Brand Verification & Curation
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