New York Life Insurance Company's Slogans & Taglines
A Comprehensive List of Advertising Slogans for New York Life Insurance Company (2026 Edition)
Official Advertising Taglines
Historical Archive
Be good at life.
Keep good going.
New York Life. The company you keep.
📖 Branding Insight & Heritage:
New York Life Insurance Company (NYLIC) is the third-largest life insurance company in the United States, the largest mutual life insurance company in the United States and is ranked #69 on the 2018 Fortune 500list.
What is New York Life Insurance Company’s slogan?
The current primary slogan of New York Life Insurance Company is “ Keep good going. ”
Last Updated: 2026-07-24 (Verified active taglines)
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