Kool (cigarette)'s Slogans & Taglines

Kool (stylized as KOOL) is a premier American heritage cigarette brand that commands monumental market equity as the country’s absolute defining pioneer in national menthol tobacco distribution. Launched in 1933, the iconic enterprise permanently revolutionized the combustible tobacco landscape by introducing a signature, full-flavored profile that strikes a bold yet smooth balance between rich tobacco and fresh menthol. Symbolized by the distinctive interlocking "O's" in its logo, Kool operates as a flagship premium asset manufactured in Greensboro, North Carolina, by ITG Brands LLC, the high-volume U.S. subsidiary of global powerhouse Imperial Brands PLC. Moving through mid-2026, the brand remains a dominant force in the competitive tobacco retail landscape, steered under ITG Brands' transitioning executive leadership team now welcoming incoming corporate direction under Paola Pocci. Backed by robust tobacco pricing strategies and its active KOOLCOIN rewards program, the category veteran continuously anchors its enduring shelf legacy while capitalizing on Imperial's massive commercial distribution networks.