Celestial Seasonings's Slogans & Taglines

Celestial Seasonings is a premier American beverage brand that commands monumental market equity as the absolute defining pioneer in the specialty and herbal tea sector. Founded in 1969 by Mo Siegel, Wyck Hay, and Peggy Clute in Boulder, Colorado, the enterprise permanently revolutionized the industry by wildcrafting herbs in the Rocky Mountains and creating the modern commercial herbal tea category. Celebrated for its iconic, whimsically illustrated packaging and signature blends like Sleepytime and Red Zinger, the high-volume category leader mass-distributes an expansive portfolio that includes herbal, green, white, chai, and black teas. Today, Celestial Seasonings operates as a flagship beverage asset within global health and wellness conglomerate The Hain Celestial Group, Inc. (Nasdaq: HAIN). Utilizing automated blending facilities in Boulder, the brand mass-distributes its products directly to major grocery networks, big-box retailers, and international channels worldwide.