Three Olives Vodka's Slogans & Taglines

Three Olives Vodka is a brand of vodka produced and distilled in the United Kingdom and imported to the United States by Proximo Spirits. Founded in 1998 in Warrington, England, by Paul Coulombe, the brand was inspired by the classic martini garnished with three olives, establishing itself as a super-premium vodka crafted from English wheat and pure water. The company pioneered the flavoured vodka category in 2001 with the launch of Cherry and Grape expressions, creating a cult-like following. In 2007, Proximo Spirits acquired the brand, propelling its expansion to over 20 bold flavours. In 2023, Three Olives underwent a major rebranding, reformulating its portfolio to offer low-calorie, zero-sugar, and gluten-free options for the "mindfully modern drinker." Its core offerings encompass the original vodka, quadruple-distilled and filtered, alongside a vibrant range of flavoured expressions including Loopy, Espresso, and Rose. Brand messaging evolved from the 2007 campaign "What's in your martini?" through the playful 2009 positioning "What's Your O-Face?" to the 2017 call "Find Otherness," celebrating individuality and eccentricity.