9Go!'s Slogans & Taglines

9Go! is an Australian free-to-air digital television multichannel launched by the Nine Network on 9 August 2009, originally branded as GO! before adopting the 9Go! name in November 2015. Positioned as a youthful entertainment destination, the channel targets viewers aged 4 to 18 and beyond, offering a vibrant mix of comedy, reality, general entertainment, movies, animation, and drama. Core programming includes blockbuster films, animated series, and popular reality formats designed to capture a younger, more casual audience than the flagship Nine channel. The rebranding to 9Go! in 2015 aligned the channel with Nine's broader "9" family identity, alongside sister channels 9Gem, 9Life, and 9Rush. Brand messaging is anchored by the enduring tagline Good to Go!, reflecting the channel's energetic, accessible, and always-ready programming ethos. Today, 9Go! remains a cornerstone of Nine Entertainment Co.'s multichannel strategy, available across metropolitan and regional Australia through digital terrestrial, cable, satellite, and streaming platforms.