Ici Radio-Canada Télé's Slogans & Taglines

Ici Radio-Canada Télé (stylized as ICI Radio-Canada TēLē, formerly known as Télévision de Radio-Canada) is a Canadian French-language free-to-air television network owned by the Canadian Broadcasting Corporation (Société Radio-Canada). It is the French-language counterpart to CBC Television, broadcasting from headquarters at Maison Radio-Canada in Montreal. The network is the only francophone network in Canada to broadcast terrestrially in all Canadian provinces, serving as a vital cultural institution for francophone communities nationwide. Core offerings encompass a diverse programming portfolio including news, public affairs, drama series, documentaries, entertainment, and sports, with a strong emphasis on original Canadian content produced in French. The network underwent a significant rebranding in 2013 when the CBC announced the phasing out of the "Radio-Canada" brand from its French-language broadcast properties, unifying them under names prefixed with "Ici"—a nod to the broadcaster's historic station identification slogan Ici Radio-Canada used since the 1930s. Brand messaging has evolved through multiple slogans, including the heritage positioning Regardez bien regardez Radio-Canada (1966–1973), Partout pour nous, Radio-Canada est là (1973–1979), and the current platform Pour toute la vie, ICI Radio-Canada Télé (For All Of Life, Ici Radio-Canada Télé). Today, the network continues to serve as a cornerstone of Canadian francophone culture and identity, operating alongside affiliated specialty channels including Ici ARTV, Ici Explora, and Ici RDI.