Advertising Slogans and Taglines(or mottoes) of Davidoff
The more you know. (2001)
The good life. (2003)
Life is rich. (2008)
Davidoff is a Swiss premium brand of cigars, cigarettes and smoker's accessories.
A slogan is a memorable motto or phrase used in a clan, political, commercial, religious, and other context as a repetitive expression of an idea or purpose, with the goal of persuading members of the public or a more defined target group.