It's the King of Glaces.
Passion is a renewable energy
Quality is our passion ( La qualité est notre passion )
Berthillon is a French manufacturer and retailer of luxury ice cream and sorbet, with its primary store on the Île Saint-Louis, in Paris, France.
Berthillon’s slogan is “Quality is our passion”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.
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