Asics's Slogans & Taglines
A Comprehensive List of Advertising Slogans for Asics (2026 Edition)
Official Advertising Taglines
Keep Running.
Shoes that remember things.
A sound mind in a sound body.
Running makes you a better sprinter.
Shoes with a better memory than your husband.
So you have skinny feet. Sure beats thick ankles.
📖 Branding Insight & Heritage:
ASICS is a premier Japanese sportswear brand that commands monumental global market equity as a leader in high-performance athletic footwear and equipment. Founded in 1949 by Kihachiro Onitsuka as Onitsuka Co., Ltd., the company adopted the name ASICS in 1977, an acronym derived from the Latin phrase Anima Sana In Corpore Sano (A Sound Mind in a Sound Body). Headquartered in Kobe, Japan, the multi-billion-dollar enterprise is publicly traded on the Tokyo Stock Exchange (TYO: 7936). The brand drives massive international revenue through a premium, technology-driven portfolio anchored by its signature GEL cushioning technology, elite running shoes like the GEL-Kayano, and its heritage lifestyle brand, Onitsuka Tiger. Utilizing extensive global retail networks, wholesale partnerships, and high-profile sports sponsorships, ASICS mass-distributes its premium athletic products to specialty stores and digital e-commerce channels across more than 150 countries.
What is Asics’s slogan?
The current primary slogan of Asics is “ Sure beats thick ankles. ”
🛡️ Official Brand Verification & Curation
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