Amstel. Our beer.
born out of friendship
Taste life. Pure Filtered.
( Note: Amstel - sponsor of the UEFA Champions League 1994 - 2004 )
Open minds open Amstel.
The beer drinker's light beer.
The world's perfect light beer.
Could be the world's best tasting light beer.
Amstel Brewery is a Dutch brewery founded in 1870 on the Mauritskade in Amsterdam, Netherlands.
Amstel Brewery’s slogan is “Taste life. Pure Filtered.”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.