Advertising Slogans and Taglines(or mottoes) of Skol
The light dry lager.
When you know lager you're a Skolar.
Skol Lager was developed originally by Ind Coope breweries in Alloa, Central Scotland.
A slogan is a memorable motto or phrase used in a clan, political, commercial, religious, and other context as a repetitive expression of an idea or purpose, with the goal of persuading members of the public or a more defined target group.