Autodesk's Slogans & Taglines

Autodesk, Inc. is an American multinational software corporation founded in 1982 by John Walker and co-founders in Sausalito, California. The company launched AutoCAD that same year, democratizing computer-aided design for personal computers. It went public in 1985 and subsequently expanded beyond 2D drafting into 3D design, building information modeling (BIM), and cloud-based collaboration. Key acquisitions including Revit Technology Corporation (2002) and Alias Systems Corporation (2005) strengthened its architecture, engineering, and media entertainment portfolios. In the 2010s, Autodesk transitioned from perpetual licenses to a subscription-based model, and has since focused on cloud-connected platforms such as Autodesk Construction Cloud and Fusion 360.

Today, the company offers a comprehensive portfolio spanning AutoCAD, Revit, Civil 3D, Inventor, Maya, and 3ds Max, serving professionals across architecture, engineering, construction, manufacturing, and media industries. Its brand messaging evolved from the foundational philosophy of Imagine Design Create to the current tagline Make Anything. In 2025, the company launched the Let There Be Anything campaign, reinforcing its unified platform vision across design and make industries.