Bandai Namco's Slogans & Taglines

Bandai Namco Entertainment Inc. is a Japanese multinational video game publisher headquartered in Minato-ku, Tokyo. Founded in 2006 through the merger of Namco and Bandai’s game operations, the company was originally established as Namco Bandai Games Inc. before rebranding to Bandai Namco Games in 2014 and adopting its current name in 2015. As a wholly owned subsidiary of Bandai Namco Holdings, it ranks as Japan’s third-largest and the world’s seventh-largest video game publisher.

The company’s core portfolio spans home console, handheld, mobile, and arcade titles across iconic franchises including Pac-Man, Tekken, Soulcalibur, Tales, Ace Combat, and Dark Souls. It also holds licenses to major Japanese media properties such as Dragon Ball, One Piece, and Naruto. Development operations are handled by subsidiary Bandai Namco Studios, while the parent company manages global publishing through regional offices worldwide.

Brand messaging has evolved from the early promise of More Fun for Everyone to the 2022 global tagline Fun for All into the Future, reflecting its ambition to share dreams and inspiration across diverse audiences. In 2025, the group celebrated its 20th anniversary with Playing Together for 20 Years, underscoring its enduring commitment to connecting with fans worldwide.