Cognizant's Slogans & Taglines

A Comprehensive List of Advertising Slogans for Cognizant (2026 Edition)

Official Advertising Taglines

cognizant slogan

Keep Challenging

Intuition engineered

Passion for making a difference

Passion for building stronger businesses.

📖 Branding Insight & Heritage:

Cognizant is a multinational IT services corporation born from a humble internal technology unit. Founded in 1994 as Dun & Bradstreet Satyam Software in Chennai, India, by Kumar Mahadeva and Srini Raju, it began handling IT projects for its parent company before spinning off in 1996 to serve external clients. After its 1998 IPO on NASDAQ, the company rapidly expanded from application maintenance into consulting, business process outsourcing, and digital transformation. The 2022 launch of its tagline "Intuition engineered" captured a philosophy of blending human insight with superhuman technological speed. Today, as a Fortune 500 company with over 340,000 employees and headquarters in Teaneck, New Jersey, Cognizant serves more than 35% of Fortune 500 clients across 35 countries. From pioneering AI-powered platforms to strategic acquisitions like TriZetto and Belcan, it remains a symbol of modern enterprise reinvention and the belief that technology, when guided by intuition, can transform industries.

What is Cognizant’s slogan?

The current primary slogan of Cognizant is “ Passion for building stronger businesses

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Last Updated: 2026-07-14 (Verified active taglines)

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