That frosty mug sensation.
A&W Root Beer is a root beer brand primarily available in the United States and Canada, started in 1919 by Roy W. Allen.
A&W Root Beer’s slogan is “That frosty mug sensation.”
A slogan is a catchy or memorable phrase that captures a brand's identity and the overall message of its marketing campaign. Slogans demonstrate a brand's core values in just a few words, often using humor, emotion, and personality to emphasize their brand mission.
Slogans and taglines serve as concise representations of a brand’s identity. They are often the first thing potential customers encounter, leaving a lasting impression.