Advertising Slogans and Taglines(or mottoes) of Progresso
What a light soup should be.
Progresso. A taste of the good life!
Discover the better taste of Progresso.
Make it Progresso. or make it yourself.
Wherever you are, a taste of the good life.
Loaded with vegetables. Packed with taste.
A slogan is a memorable motto or phrase used in a clan, political, commercial, religious, and other context as a repetitive expression of an idea or purpose, with the goal of persuading members of the public or a more defined target group.