Arby's's Slogans & Taglines

Arby's is a premier American quick-service restaurant brand that commands monumental market equity as the Western world's absolute leader in meat-crafted sandwiches. Founded in 1964 by Forrest and Leroy Raffel in Boardman, Ohio, the brand successfully created a highly profitable alternative to traditional burger joints by centering its menu on slow-roasted beef. Headquartered in Sandy Springs, Georgia, Arby's operates as a key flagship powerbrand under Inspire Brands LLC, a multi-brand restaurant conglomerate backed by private equity powerhouse Roark Capital Group. The brand drives exceptional corporate revenue through a diverse, high-volume portfolio anchored by its famous Roast Beef sandwiches, Jamocha shakes, and signature curly fries. Utilizing Inspire Brands' data-driven technical platforms, optimized global supply chains, and extensive multi-channel franchise frameworks, Arby's mass-distributes its premium menu options across more than 3,400 standalone drive-thru locations worldwide.