Westin Hotels & Resorts's Slogans & Taglines

Westin Hotels & Resorts is an American upscale hotel chain owned by Marriott International, with roots stretching back to 1930 when competing hotel owners Frank Dupar and Severt W. Thurston established Western Hotels in Boise, Idaho. What began as a regional chain of 17 hotels expanded across the United States, Canada, and beyond, becoming Western International Hotels in 1963. The pivotal transformation came in 1981 when UAL Corp acquired the company and rebranded it as Westin, introducing the first property under the new name—the Westin Seattle. The brand's enduring philosophy, "For a better you," reflects a wellness-led approach to hospitality centred on the Six Pillars of Well-being: Sleep Well, Eat Well, Move Well, Feel Well, Work Well, and Play Well. Iconic innovations like the Heavenly Bed and Heavenly Bath have redefined guest comfort. After joining Starwood and later being acquired by Marriott International in 2016, Westin has grown to over 225 hotels in nearly 40 countries. It remains a symbol of restorative hospitality and the belief that travel should leave guests renewed, not depleted.