Koei Tecmo's Slogans & Taglines
A Comprehensive List of Advertising Slogans for Koei Tecmo (2026 Edition)
Official Advertising Taglines

Level up
creation and contribution
Level up your happiness.
world's No. 1 entertainment
📖 Branding Insight & Heritage:
Koei Tecmo Holdings Co., Ltd. traces its origins to 2009, when Koei (founded 1978) and Tecmo (founded 1967) merged to create Tecmo Koei Holdings, later renamed Koei Tecmo in 2014. The holding company oversees flagship developer Koei Tecmo Games and multiple specialized studios including Team Ninja, Omega Force, Kou Shibusawa, and Ruby Party. Its portfolio spans legendary franchises such as Dynasty Warriors, Ninja Gaiden, Dead or Alive, Atelier, Nioh, and Nobunaga's Ambition, alongside collaborations with Nintendo and Square Enix on titles like Hyrule Warriors and Dragon Quest Heroes. The 2011 acquisition of Gust expanded its RPG capabilities with the Atelier series. The brand's corporate purpose fuses the founding ethos "Creativity & Contribution" with the modern slogan "Level up your happiness," reflecting a mission to enrich lives through entertainment. In 2024, the company established an independent AAA studio to develop new IP, while continuing to deliver acclaimed titles across console, PC, and mobile platforms. Headquartered in Yokohama, Koei Tecmo remains a defining force in Japanese interactive entertainment.
What is Koei Tecmo’s slogan?
The current primary slogan of Koei Tecmo is “ Level up your happiness. ”
🛡️ Official Brand Verification & Curation
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