Grand Old Parr's Slogans & Taglines

Grand Old Parr (often simply just Old Parr) is a blended Scotch whisky named after Thomas Parr, the reputed oldest man in England, who allegedly lived to 152 years and died in 1635. Founded in 1909 by Scottish brothers James and Samuel Greenlees, who had established their whisky blending business in London in 1871, the brand was created to embody the enduring values of maturity, age, and wisdom that the legendary figure represented. The distinctive squat bottle design was inspired by ancient tavern bottles from Parr's era, and the label portrait was based on a Rubens painting—both elements have remained virtually unchanged for over a century. Crafted in the heart of Scotland using renowned malts from Cragganmore, whose uniquely flat-topped pot stills are the only ones of their kind in Scotland, the blend offers a complex yet smooth profile with low smoke presence. The core portfolio spans the flagship 12-year-old expression and the premium 18-year-old Old Parr Superior, launched in 1989. After Greenlees merged into Macdonald Greenlees and later the Distillers Company Ltd in 1925, the brand passed to Diageo, under which it remains part of the "Local Stars" portfolio and continues as a major export brand, particularly strong in Latin American markets.