Advertising Slogans and Taglines(or mottoes) of J&B Scotch Whisky
It whispers. (1982)
Scotch of rare character. (1987)
Appearances can J&B deceptive. (1992)
It's a mixed up world with J&B. (1999)
The world's party whisky. (2011)
A slogan is a memorable motto or phrase used in a clan, political, commercial, religious, and other context as a repetitive expression of an idea or purpose, with the goal of persuading members of the public or a more defined target group.