Strongbow's Slogans & Taglines
A Comprehensive List of Advertising Slogans for Strongbow (2026 Edition)
Official Advertising Taglines
Straight to your thirst. (1984)
Live to loaf (2001)
Get a thirst first. (2002)
Get refreshed. (2003)
It's what your tastebuds would order. (2004)
Bitter sweet Strongbow. (2004)
Trust your tastebuds. (2005)
Have a chilling Halloween. (2005)
Let the taste do the talking. (2005)
📖 Branding Insight & Heritage:
Strongbow is a dry cider launched in the United Kingdom in 1960 by H.P. Bulmer, named after Richard the Lionheart—also known as "Strongbow"—to evoke strength and determination. Originally marketed as "the strong cider for men," it quickly became a national staple and by 1970 ranked as the world's second-biggest cider. The portfolio spans Original, Gold Apple, Dark Fruit, Rosé, and Tropical variants, all crafted from bittersweet and culinary apples. Ownership passed to Heineken in 2007 through the Scottish & Newcastle acquisition. The brand's slogans evolved from the seasonal Australian claim "It's Strongbow Season" to the nature-led "Refreshing by Nature" in 2018, and more recently to the inclusive "Take A Bow" in 2023, reflecting a shift from masculine positioning to a broader, younger audience. Today, Strongbow holds a 15% global volume share of the cider market and 29% of the UK market, selling in over 70 countries.
What is Strongbow’s slogan?
The current primary slogan of Strongbow is “ Have a chilling Halloween. ”
🛡️ Official Brand Verification & Curation
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