Yogi Tea's Slogans & Taglines

Yogi Tea is a premier wellness beverage brand that commands exceptional market equity in the organic and herbal tea industries. Founded in 1984 by holistic health pioneer Yogi Bhajan and his students, the brand permanently revolutionized the specialty tea market by commercializing traditional Ayurvedic Masala Chai. Celebrated for its unique herbal infusions, inspirational tags on every tea bag, and yoga exercises on each box, the brand champions holistic well-being. Today, Yogi operates under the East West Tea Company, LLC, maintaining a high-volume manufacturing facility in Eugene, Oregon, and a European division in Hamburg, Germany. Utilizing automated production and sustainable sourcing, the category leader mass-distributes its extensive organic tea portfolio directly to major grocery chains, natural food stores, and global e-commerce platforms.