Cadbury Roses's Slogans & Taglines

Cadbury Roses are a selection of machine-wrapped chocolates made by Cadbury that have been a beloved British gift for over eight decades. Launched in 1938 by Cadbury in Great Britain—just before the outbreak of World War II—the brand introduced an assortment of individually wrapped chocolates in iconic metal tins that became treasured household items long after the sweets were gone. Its enduring slogans, "Roses Grow On You" and "Say 'Thank You', with Cadbury Roses," established the brand as the quintessential gesture of gratitude and affection. From the classic Hazel Whirl to the beloved Caramel Keg, each chocolate was crafted to offer variety and delight in every box. The 2018 80th anniversary celebrated this legacy with limited-edition tins, while a 2023 recipe refresh sparked passionate debate among loyal fans. Now part of Mondelez International, Cadbury Roses remains a symbol of British confectionery tradition, heartfelt gifting, and the enduring belief that a simple box of chocolates can say what words cannot.