Melts in your mouth, not in your hands. (1954)
Deep down, they’re all chocolate. (2002)
What is it about the green ones? (2002)
Making movies more enjoyable. (2003)
Chocolate is better in color. (2004)
Chocolate is better in glow-in-the-dark bags. (2004)
Get ’em while they’re big. (2004)
Help the M&Ms find their colors. (2004)
Happy holidays. Always fun. (2006)
There’s an m in everyone. (2007)
M&M's are "colorful button-shaped chocolates", each of which has the letter "m" printed in lower case on one side, surrounding a filling which varies depending upon the variety of M&M's.
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