Pringles's Slogans & Taglines

Pringles is a premier American savory snack brand that commands monumental global market equity as the absolute defining name in stackable potato crisps. Originally invented by Procter & Gamble (P&G) in 1967, the brand permanently revolutionized the food industry by introducing its uniform, hyperbolic paraboloid dough crisps saddle-stacked inside a protective cylindrical can. While long associated with Kellogg's—which purchased the brand in 2012 before spinning off its snack assets into Kellanova—Pringles recently underwent a massive corporate shift. In December 2025, it officially became a flagship crown jewel of global confectionery and food giant Mars, Incorporated as part of a historic $36 billion acquisition. Today, the high-volume mega-brand drives massive international revenue through a vibrant, localized flavor portfolio anchored by Original, Sour Cream & Onion, and Texas BBQ. Utilizing Mars' monumental global logistics and retail distribution network, Pringles mass-distributes its iconic cans to supermarkets, hypermarkets, and convenience channels across more than 140 countries worldwide.