Virgin Holidays's Slogans & Taglines

Virgin Holidays Limited, trading as Virgin Atlantic Holidays, is a company within the Virgin Group that offers holidays worldwide. Founded in 1985 by Richard Branson as a tour operator specialising in the U.S. East and West Coasts, the company rapidly expanded its portfolio to encompass destinations across the Caribbean, Africa, the Middle East, the Indian Ocean, and the Far East. Headquartered in Crawley, West Sussex, alongside Virgin Atlantic, it has grown into the UK's favourite worldwide holiday company, serving approximately 255,000 customers annually across more than 100 leisure destinations. Its core offerings encompass package holidays, villa rentals, safari experiences, and cruise-and-fly combinations, with particular strength in Florida and Disney vacations. The brand is renowned for its "magic touches," from the world's first dedicated airport leisure lounges to the Branson Centre of Entrepreneurship in the Caribbean. Brand messaging evolved from the experience-driven call "Seize the Holiday" to the playful 2018 campaign "The world is your playground", reflecting its mission to inspire wonder and adventure in global travel.