Ici RDI's Slogans & Taglines
A Comprehensive List of Advertising Slogans for Ici RDI (2026 Edition)
Official Advertising Taglines
Historical Archive
News first
Whatever happens
Source of information
Continuous information
📖 Branding Insight & Heritage:
Ici RDI (stylised as ICI RDI) is a Canadian French-language 24-hour specialty news channel owned by the Canadian Broadcasting Corporation (Société Radio-Canada). Launched on January 1, 1995, as Réseau de l'information (RDI), it serves as the French-language equivalent of CBC News Network. Headquartered at the Information Centre in Montreal, the channel operates thirty offices across Canada and maintains correspondents in several international locations. Its programming portfolio spans rolling news coverage, political analysis, current affairs, and documentaries, reaching over two million viewers weekly. In 2013, as part of a broader unification of CBC’s French-language platforms under the Ici brand, RDI was rebranded as Ici RDI, reflecting its integration into the national public broadcasting ecosystem while maintaining its dedicated news identity.
Brand messaging has been anchored by the enduring tagline Quoi qu'il arrive (Whatever happens), which captures the channel’s commitment to delivering continuous, reliable news coverage regardless of circumstances. The 2013 transition to the Ici RDI identity reinforced its positioning as an indispensable French-language news source, reflecting the broader Radio-Canada philosophy of serving Canadians with impartial, high-quality journalism across all platforms.
What is Ici RDI’s slogan?
The current primary slogan of Ici RDI is “ Whatever happens ”
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