Company Slogans & Corporate Taglines
Industry Vibe: The corporate world utilizes memorable slogans to instill institutional trust, articulate brand purpose, and unify diverse product portfolios under a singular voice. From historical market leaders to multi-industry consumer conglomerates, explore how companies build global reputations through succinct taglines.
Currently indexing 750+ enterprise and multinational company brands.
Company Slogans & Taglines Directory
Becton Dickinson
"Helping all people live healthy lives"
Barnes & Noble
"The Booksellers"
Baker Hughes
"Best in Class"
Abbott Laboratories
"A Promise for Life"
Advance Auto Parts
"We're Ready in Advance"
Aetna
"We want you to know."
AK Steel Holding
"AK Steel is all around you."
Alltel
"Love Every Minute"
Ameren
"for electric and natural gas customers"
American Electric Power (AEP)
"America's Energy Partner..."
AmerisourceBergen
"Because It's All Right Here."
Aramark
"Managed Services, Managed Better"
ArvinMeritor
"Delivering Performance Plus"
Assurant
"Our Plans Are Based on Yours"
Atmos Energy
"America's largest gas only utility"
Autoliv
"Driven for life"
ADP (Automatic Data Processing, Inc.)
"The Business behind business."
AutoNation
"Go Be Great"
AutoZone
"Get in the Zone"
Avery Dennison
"Ideas that work for you"
Evolution of Corporate Branding
Historically, company slogans focused on operational longevity, absolute scale, and basic structural guarantees (e.g., "Serving the Nation Since 1895"). In the modern commerce ecosystem, corporate branding has radically reoriented around environmental, social, and governance (ESG) principles, systemic value, and global human connection. Today's successful enterprise slogans rarely just sell a product catalog—they declare a societal vision, foster brand equity, and cultivate long-term alignment with evolving consumer values.